Job Overview
This role involves manipulating and analyzing data to understand, visualize, and discuss marketing implications, with a focus on leveraging data to solve business problems and develop solutions in a nonprofit direct marketing context.
Responsibilities
- Perform data engineering on large datasets using advanced SQL.
- Design, develop, and produce output reports based on project requirements.
- Develop and implement comprehensive tools and strategies that leverage large amounts of data for developing business insights.
- Analyze and interpret data and historical trends to find actionable insights to inform strategies.
- Present insights and strategies to stakeholders.
- Define reporting, modeling, and analysis requirements in collaboration with stakeholder groups.
- Work collaboratively with different stakeholder groups to develop new products and features for analytic offerings.
- Perform other duties as required.
Qualifications
- Bachelor’s or advanced degree.
- 5+ years’ experience in non-profit direct marketing, including understanding of data, reporting, and fundraising metrics.
- Experience using donor relationship management systems (e.g., Salesforce, ROI, Blackbaud) or their data outputs.
- Project management experience.
- Knowledge of digital marketing programs and technologies.
- Experience with data visualization platforms.
- Experience integrating third-party APIs.
- Proven ability to manipulate and analyze data from large databases using advanced SQL.
- Demonstrated quantitative, analytical, and problem-solving abilities.
- Advanced knowledge of MS Excel.
- Ability to analyze data, understand implications, and make strategic recommendations.
- Ability to convey complex requirements and analytic processes to marketing staff.
- Experience as a people manager.
- Comfortable working in a fast-paced team environment, coordinating multiple projects with tight deadlines.
- Superior attention to detail and quality control skills.
- Strong communication and presentation skills.
