Job Overview This role involves defining and executing product marketing strategies for earth observation and geospatial analytics solutions. Reporting to...
B2B Marketer
OmteraJob Overview
Own content creation and demand generation efforts for a strategy and technology consultancy focused on data-driven marketing and digital transformation for SaaS partners. This role involves hands-on work to drive growth through targeted B2B initiatives.
Responsibilities
- Create content including blogs, LinkedIn posts, emails, and case studies
- Plan, run, and optimize B2B marketing campaigns, especially LinkedIn Ads
- Own and improve lead generation performance
- Track results, analyze performance, and optimize campaigns based on data
- Work closely with sales and partnerships on messaging and pipeline growth
Qualifications
- 2–3 years of experience in B2B marketing
- Strong English writing and content creation skills
- Hands-on experience with LinkedIn Campaign Manager / LinkedIn Ads
- Performance- and data-driven mindset
- Comfortable owning campaigns end-to-end and working independently
Nice to Have
- Experience with SEO, HubSpot, or similar tools
- Background in SaaS, tech, or consulting