Graphic Designer for Social Ad Creatives

Job Overview

Create high-performing image creatives for paid social media ads on platforms like Meta and TikTok, focusing on data-driven designs that convert. The role supports remote or hybrid work and can be freelance or full-time, involving collaboration with a creative-first performance marketing agency.

Responsibilities

• Design image ad creatives based on briefs and brand guidelines.
• Create storyboards for motion design productions.
• Implement variants including hooks, layout variations, and visual swaps.
• Perform quick iterations based on performance data.
• Develop new visual concepts for campaigns.

Qualifications

• 2+ years of experience designing ad creatives for Meta, TikTok, or similar platforms.
• Portfolio with concrete examples of paid social ad creatives (required).
• Strong proficiency in Adobe Suite.
• Understanding of social performance, hook mechanics, and creative testing.
• Quick, precise, and structured in execution.
• Strong sense of aesthetics and performance logic.
• Bonus: Experience in D2C/E-Commerce environments.
• Language: German at least C1, English at least B2.

Benefits

• Work with brands that value creative work.
• Remote-first with flexible hours.
• Data-driven environment to see design performance.
• Small, ambitious team without agency overhead.