SEO Specialist

Job Overview

Join the SEM team to manage international client SEO campaigns and website optimization, driving traffic and leads using tools like Google Analytics and HubSpot. Embrace AI-driven AEO to enhance visibility in answer engines, collaborating with project management, web development, creative, and marketing teams to maximize client ROI.

Responsibilities

• Develop understanding of client businesses and campaign strategies, execute SEO campaigns, report results, and propose next steps.
• Attend or run client meetings, strategy workshops, and briefing calls; prepare outputs and maintain knowledge of Statements of Work.
• Provide actionable SEO insights, conduct audits, produce performance reports, and analyze high-value pages for optimization.
• Perform keyword research, review website content, and draft optimization recommendations for metadata, on-page elements, links, CTAs, images, and layout.
• Identify and implement improvements in SEO processes, maintain knowledge of company propositions and tools like SEMRush, Screaming Frog, and Search Atlas.
• Ensure campaigns are delivered on time and budget; support website migrations to HubSpot, including planning, redirects, QA, testing, and go-live assistance.
• Collaborate with teams and deliver training.

Qualifications

• Experience in SEO and AEO, with knowledge of search engines like Google, Google Analytics, and HubSpot Reporting.
• Familiarity with SEO tools such as SEMRush, Screaming Frog, and Search Atlas.
• Excitement for exploring new ideas in AI Search and improving client outcomes.
• Ability to work with cross-functional teams and handle client interactions.