Job Overview
This role involves owning the content-to-distribution pipeline for an AI agent infrastructure company. You’ll manage content creation, SEO optimization, publication, distribution via newsletters and social media, and performance measurement to scale output to 2+ pieces per week. It’s a ground-floor position in a pre-revenue, post-MVP startup with direct access to leadership and significant ownership.
Responsibilities
- Own the end-to-end quality pipeline from draft through SEO/AEO optimization, editorial review, and publication.
- Manage the editorial calendar with a 13-week rolling schedule.
- Ensure articles meet voice and messaging standards: technically credible without fluff.
- Coordinate with the leadership team on content priorities.
- Optimize content for target keywords and search intent.
- Track rankings, organic traffic, and performance using tools like Plausible and Microsoft Clarity.
- Identify content gaps based on search data and competitor analysis.
- Improve landing page copy in collaboration with the tech team using Framer.
- Launch and manage the newsletter using Beehiiv.
- Build and segment the email list, aiming for 500 subscribers pre-launch.
- Write newsletter editions to drive engagement and product interest.
- Track open rates, click-throughs, and list growth.
- Create LinkedIn posts and Twitter threads to distribute content.
- Repurpose articles into bite-sized social content.
- Coordinate with the DevRel teammate on messaging and timing.
- Monitor engagement and iterate on formats.
Qualifications
- Published content in a B2B SaaS or developer tools context, including personal or freelance work.
- Understand SEO fundamentals like keyword research, search intent, and on-page optimization; experience with tools like Ahrefs, Semrush, or Clearscope.
- Able to polish rough drafts into publishable content without losing technical depth.
- Use AI tools like Claude or ChatGPT to accelerate workflows with strong editorial judgment.
- Write in a technically credible, clear, and engaging voice.
- Self-directed and comfortable in a fast-moving, early-stage environment.
Nice to Have
- Familiarity with AI/ML concepts such as LLMs, agents, and LangChain.
- Experience with Ghost, Beehiiv, Framer, or Plausible.
- Experience at a pre-launch or early-stage startup.
- Understanding of developer audiences and content expectations.
- Experience marketing technical infrastructure, AI, or compliance-related products.
